Entrepreneurship Talks

Entrepreneurship Talks is a week full of workshops and speakers hosted at Concordia University for students interested in entrepreneurship with over 150 attendees. During this week, students were presented with speakers from Mid-Day Squares, Epic Tofu and QueerTech.

As a Director of Marketing for GCES, my responsibility was to promote the event. My main focus was digital marketing so I started with event listing. I used Eventbrite to create the event ticketing system, which is also very good for SEO.

Some of the activities I participated in:

Created event page on LinkedIn and Facebook

Reached out to startup communities in Montreal like Startup Montreal

Created an email campaign for Concordia University students

Created cross-marketing with other student associations

Posted on student group channels on Facebook and Discord

Created Social Media posts and stories to promote the event

Viewed ticket analytics

The last workshop was Students in Entrepreneurship and I was one of the hosts. I talked about my journey with my startup (Nova Food), useful resources to get started, and tips for new student entrepreneurs.